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Packaging & Label Design
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Products & Retail
CPG Packaging Design
Your product’s packaging is more than just a container—it’s the essence of your brand experience. Our team specializes in designing cohesive and captivating packaging that resonates with your target audience and sets your products apart on the shelf.
We offer a full suite of CPG (Consumer Packaged Goods) packaging design services to bring your brand’s vision to life. Our design expertise extends to labels, box designs, wrappers, and custom packaging elements that elevate your product’s appeal. Plus, we collaborate seamlessly with any printer or manufacturer to ensure your designs are flawlessly executed.
Our goal is to design packaging that not only grabs attention but also builds brand loyalty by delivering a memorable unboxing experience.
Product Packaging & Label Design
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Label Design
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$ 795
One-Time -
Best Used For:
- Bottle/Can Label Design
- Retail Product Label Design
PACKAGE INCLUDES:
- Content Wireframe Phase
- 2 Initial Design Concepts
- 4 Rounds of Revisions
- Consulting for all content & images
- Custom Illustrations Not Included
- Custom artwork canvas size
- Initial Concepts: 4-6 Business Days
Final Artwork:
- Final rendering for 1 design
- Single-sided (1) wrap design
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Pouch Design
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$ 995
One-Time -
Best Used For:
- Spout or Seal Pouch
- Chip or Coffee Bag Design
PACKAGE INCLUDES:
- Content Wireframe Phase
- 2 Initial Design Concepts
- 4 Rounds of Revisions
- Consulting for all content & images
- Custom artwork canvas size
- Custom Illustrations Not Included
- Initial Concepts: 5-7 Business Days
FINAL ARTWORK:
- Final rendering for 1 design
- Double-sided (2) wrap design
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Box Design
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$ 1295
One-Time -
Best Used For:
- Retail Box Design
- Toy Box Design
PACKAGE INCLUDES:
- Content Wireframe Phase
- 2 Initial Design Concepts
- 4 Rounds of Revisions
- Consulting for all content & images
- Custom artwork canvas size
- Custom Illustrations Not Included
- Initial Concepts: 7-10 Business Days
Final Artwork:
- Final rendering for 1 design
- Multiple-sided (6) wrap design
Additional Designs for Variations, Collections or Sets
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Additional Label Design
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$ 295
Per Variation -
BEST USED FOR:
- Multiple canvas sizes
- Ounces/Liters
- Product collections
- Flavors/Scents
DETAILS:
- Design variant must inherit the original design structure & composition
- Does not include new label design unique from original artwork
- Multiple canvas sizes
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Additional Pouch Design
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$ 395
Per Variation -
BEST USED FOR:
- Multiple canvas sizes
- Large/Medium/Small
- Product collections
- Flavors/Scents
DETAILS:
- Design variant must inherit the original design structure & composition
- Does not include new label design unique from original artwork
- Multiple canvas sizes
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Additional Box Design
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$ 495
Per Variation -
BEST USED FOR:
- Multiple canvas sizes
- Box Sizes
- Product collections
- Flavors/Scents
DETAILS:
- Design variant must inherit the original design structure & composition
- Does not include new label design unique from original artwork
- Multiple canvas sizes
Elevate your packaging with custom illustrations and detailed artwork! While our standard design packages above focus on core design elements, we offer these enhancements as add-ons to truly capture your brand’s unique personality. Explore the enhanced design options below to make your packaging truly stand out.
Custom Icons, Illustrations, & Brand Assets
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Custom Icons & Badges
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$ 495
Set of 3-6 Icons -
DETAILS:
- Ensure clarity and compliance with our custom packaging icons for food allergy warnings, certifications, product benefits, etc.
- Includes 2 initial concept styles & 1 revision round.
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Custom Illustration for Variations
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$ 995
Up To Per Variation -
DETAILS:
- We create custom illustrations for your product packaging, visually distinguishing flavors or scents and enhancing brand recognition.
- Includes 2 initial concept styles & 2 revision rounds.
Packaging Design
FAQ’s
There are a lot of uncertainties about packaging & label design these days because of AI, DIY, or contest websites. Here’s a few FAQ’s to help clear up any concerns.
What types of packaging and label design services do you offer?
We specialize in creating custom packaging and label design options that align with your brand identity. This includes, but is not limited to product packaging, shipping boxes, and label design for various industries such as food and beverage, cosmetics, and healthcare.
How does the packaging design order process work?
If you’re new here, those yellow package buttons will say “Only For Clients”. Our process will then begin with a consultation to understand your product, market, and existing branding elements (logo design, brand guideline, etc) before working together.
If we designed your logo, we know your brand (fonts, color, patterns). Once logged into your account, you’ll be able to “Select Package” to add these services to your cart.
Once your order is purchased, you’ll be redirected to our Packaging & Label Design creative design brief. You can find a preview of the brief below. We will review the completed brief, confirm everything with you, then get started.
https://www.logodesignnyc.com/creative-brief-packaging-label-design/
Can you accommodate specific regulatory requirements for my product labels?
Yes, we collaborate closely with our clients to ensure your label adheres to industry-specific regulations, including FDA requirements for food and medical products. Additionally, if necessary, we coordinate with third-party legal consultants to confirm that your label meets all legal compliance standards.
What file formats will I receive for my designs?
To ensure your packaging and labels are print-ready, we’ll provide you with the necessary file formats. While this typically includes AI, EPS, or PDF formats, we’ll tailor the deliverables to meet your specific printer’s requirements and guidelines. Just let us know those details upfront so we can deliver files that are perfectly optimized for your project.
How long does it typically take to complete a packaging or label design project?
We’re committed to delivering exceptional designs efficiently. To achieve this, we kindly request that all content be as finalized as possible before the project start date. This allows our team to focus on the creative process and avoid delays. While the timeline can vary based on the project’s complexity, it generally ranges from 2 to 4 weeks. By working together and having your content ready, we can ensure a smooth and timely completion of your packaging and label designs.
Do you provide printing services or only design?
Our primary focus is crafting exceptional designs, but we go the extra mile to ensure your vision comes to life flawlessly. We can connect you with trusted printing partners, both online and local, to facilitate the production of your packaging and labels. This streamlines the process and guarantees the final product perfectly matches the approved design.
How much do your packaging and label design services cost?
Our packaging design pricing depends on the scope and complexity of the project. We offer various packages and can also provide a custom quote after our initial consultation.
What information is needed to get started?
We kick off every project with a deep dive into your vision. You’ll start by completing our design brief, which provides us with essential information. Then, we’ll schedule a kickoff call to review your brand guidelines together and ensure we’re on the same page. To make this process as smooth as possible, please have any must-have text for your packaging or labels finalized, and share any design inspiration you have – mood boards, sketches, or examples you love are all welcome!
Do I need a logo design before getting started on packaging or label design?
Yes, having a logo design in place before beginning packaging or label design is required. Your logo is a crucial part of your brand identity and serves as a foundation for the design language and visual elements that will be used on your packaging and labels. Starting with a well-defined logo ensures consistency across all your branding materials, making your products instantly recognizable to customers. If you don’t have a logo yet, our team can help design one that aligns with your brand vision before we proceed with creating your packaging and labels.
Do you manage a food shop, food truck, cafe or restaurant in need of better brand design? We can help design custom boxes, bags, cups, wax papers, menus and more. Find out about our restaurant branding and creative services.
For Custom Branding Solutions Contact Us